Ian Williams
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Author: Ian Williams

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]  We've never been to this part of Spain before, so we've taken a few days as a family over Easter to explore the wonders of Barcelona. And we're not disappointed...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]  In the South of France for a while, working with airline sector client. Love driving just half an hour up the road to Saint Paul de Vence. It is a beautiful village full of amazing art studios. And the...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]  Haven't been here for years too! In Toronto to run a one-week Customer Journey Mapping exercise with our airline client's client. Looking forward to working with their front-line customer facing teams, but in the meantime, I'll take in some...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]  Again, working with our airline client's client looking at their customer experience, undertaking a theoretical segmentation workshop that will assist to identify data variables to prioritise for a unsupervised clustering exercise (part of a segmentation & merchandising programme)...