Oxford Marketing |

15 Oct Marketing Communications workshop with Prudential Insurance in Reading

Posted at 18:44h in Business, Marketing Communications, Service Management by Ian Williams 0 Comments

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Worked with the Prudential Insurance Product Management team on the development of clear cut Marketing Communications messages, highlighting consumer need and focusing on clear calls-to-action...

29 Sep Announcing the new-look Happy Cakes website

Posted at 13:44h in Artwork and Design, Branding, Business, Copy writing, Marketing Communications, Search Engine Optimisation, User Experience, Web Design and Development by Ian Williams 0 Comments

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We have taken over the management of the site, including moving it over to WordPress. We have given it a brand new look, as well as giving it a completely new structure and SEO'ing the site to make it easier to find on Google. We...

02 Sep Happy Cakes meet up with Michael Ball

Posted at 16:36h in Business, Music, Oxford, Public Relations and Publicity by Ian Williams 0 Comments

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Julia from Happy Cakes has been a long-term fan of Michael Ball, so when she heard that he was going to be in Oxford, took the opportunity to bake a beautifully decorated cake and pop down to see him. And we were there to capture...

09 Jul Happy Cakes at the Oxford Olympic Torch Relay

Posted at 17:13h in Artwork and Design, Business, Event Management, Oxford, Retail by Ian Williams 0 Comments

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Setting up shop, yet again, using our banner, however this time to mark the passing of the Olympic Torch through Oxford on its way to the Olympic Stadium in East London. We are all so excited about the Olympics coming to London! ...

22 May Summing up Strategic Marketing with the SOSTAC© model

Posted at 15:43h in Business, Lecturing by Ian Williams 0 Comments

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Lecturing for West London College on the Herriot Watt MBA programme again and we are reaching the end of term, with exam season coming up. Time to sum up the syllabus by using the SOSTAC© model. ...

02 Dec Happy Cakes at Oxford Light Night

Posted at 23:06h in Artwork and Design, Business, Event Management, Oxford, Retail by Ian Williams 0 Comments

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Happy Cakes set up a stall at the Oxford Light Night, using a banner we designed and printed for them. They sold out hundreds of cupcakes. The Orange & Cranberry ones are to die for! ...

07 Nov Odd name for perfume…

Posted at 19:12h in Business, Comedy, Marketing Communications, Oxford by Ian Williams 0 Comments

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Call me old-fashioned, but is this not a very odd name for a perfume? Or anything else, in fact. If someone asked me what a 'loverdose' was...

30 Oct Gary Barlow tweets Happy Cakes cupcakes!

Posted at 20:01h in Business, Public Relations and Publicity, Social Media by Ian Williams 0 Comments

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Looks like all that stalking has paid off! We worked as part of the Happy Cakes team to get some cupcakes into the hands of the Take That song writer and he didn't just tweet a picture of the cupcakes we sent him, did he? I...

06 Sep Happy Cakes meet David Walliams

Posted at 16:13h in Business, Oxford, Photography, Public Relations and Publicity, Sport by Ian Williams 0 Comments

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We helped Happy Caked catch up with David Walliams as he undertook his Thames swim for Sport Relief. Apparently David really enjoyed the cupcakes, and had several of them! Here are some more pictures from the day: David & the Happy Cakes girlsGetting ready...